Dynamic business requires a flexible platform
Brødrene Dahl is a dynamic business, and it is impossible for them to know their needs six months to a year down the road. That is why they made it a requirement not to be locked in to a particular system when they were choosing a CRM system.
CRM with no hassle or bullshit
Working with MicroPartner is great. There is no hassle or bullshit from our MicroPartner CRM consultants. They understand our business, so they can ‘go it alone’.
Toke Godiksen, IT manager
Brødrene Dahl
Specialised CRM provider
‘We’re fine with MicroPartner being a small player, because they focus on a very clear specialisation in the CRM field. In reality, not many of the big ERP houses have more CRM people than MicroPartner. The main point is that they deliver the goods!’
Toke Godiksen, IT manager
It was third time lucky
‘To put it bluntly, we have a fiasco and a half behind us in the CRM area. We allowed ourselves to be dazzled by the idea of using the ERP system for CRM and achieve data integration that way. But it ended up being too rigid, too expensive and too awkward. Only the third time around did we realise that the CRM system is created for the work of the salespeople alone.’
Morten Kilden Nikolajsen, commercial director
About the solution
Phased development and continuous enhancement with Dynamics 365
Brødrene Dahl acquired a Microsoft Dynamics 365 Sales solution with MicroPartner as their CRM partner. The open platform enables flexibility, phased development and continuous enhancement, so the solution can keep up with their dynamic business.
Customer profile
Brødrene Dahl
Brødrene Dahl is Denmark’s largest plumbing wholesaler. The company specializes in products and consulting within plumbing, water and drainage, tools, pipes and valves, and climate solutions. Brødrene Dahl is an expert supplier with 52 stores across the entire country.
Brødrene Dahl is part of the Saint-Gobain group, which is one of Europe’s largest industry groups within production and distribution of building materials, glass and special products. The Saint-Gobain group also includes hardware chain Optimera, plumbing company Heradan and ventilation manufacturer Øland.
The company has two climate centers in Horsens and Næstved, a central warehouse in Randers and has 1,000 employees.
Read more here.
Do you want more information?
Contact us at
+45 4345 0660
Read more testimonials here
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Dennis Rasmussen2019-05-29 09:34:302023-05-02 13:14:44DanuCare
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Dennis Rasmussen2016-12-08 14:07:242023-05-03 09:10:22Norican Group
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Dennis Rasmussen2016-06-27 13:46:032023-05-03 10:50:31Teracom
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Dennis Rasmussen2016-06-27 13:45:422023-05-02 11:25:59Brødrene Dahl
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Dennis Rasmussen2016-06-27 13:38:452023-05-03 10:03:22SelandiaContact us to learn more or to schedule a free demo
Our team of experienced and dedicated consultants is always ready to help and guide you, so you can make the best decision. Whether you need advice or want to have a personal demonstration, we are ready to assist you.
Contact us today through the form, and we will get back to you as soon as possible.
You are also welcome to contact us directly at Tel.: 70 88 67 83
